Today's interviewee is a
high school student living in the Chicago suburbs. Tavi Gevinson first
gained recognition for her fashion blog, The Style Rookie,
which helped her land in the front row at Fashion Week and got her
profiled in places like the New
Yorker. Now she's the editor-in-chief of a new magazine for
smart young women of all ages, Rookie, which began with the
support and blessings
of This American Life host Ira Glass and Sassy
founder Jane Pratt. I met her in person at Mark Bazer's
Interview Show last year and was impressed by/jealous of her
confidence and wit.
Say a reader was brand-new to Rookie: What pieces
would you direct him or her to that showcase what it's all about?
This is so hard, honestly. I chose like 15:
"Open All Night: Intense conversations happen at 3 AM in front of a plate of cheese fries."
"How to Not Care What Other People Think of You."
"Camp Rookie."
"Teen Witch: Exercise your right to roll your eyes this picture day."
"First Encounters With the Male Gaze."
"Editor's Letter. September 2011: Beginnings"
A lot of them
are by me, but it makes sense, statistically! I write more articles than
anyone else on the site, and it's easy to meet your own idea of what
the tone of a website should be when it's your website and your tone.
What habits or tones common in women or teen magazines did you
actively want to avoid when it came to Rookie?
Anything that sort of dictates what the right or wrong way is to be a
girl. I keep just describing it as a "website for teenage girls,"
because I like to think it's not too niche, and I don't want to alienate
anyone by saying it's for alternative girls or artsy girls or anything.
At the same time, I mean, we don't speak for every girl, but we try to
encourage girls to speak for themselves. Mostly we just try to avoid
being condescending or making anyone feel like there's something wrong
with them that they should be worrying about if they're not already. Or
like we're teaching anyone how to be cool. I want people to know that
they're already cool. Whatever they're into, that is enough.
What are some upcoming Rookie monthly themes?
We just started "obsession" for
February, and March is "exploration."
What lessons or mistakes have you learned or made thus far with Rookie
that you think will help you along the way, either with the site or as a
writer/editor in general?
A ton. Of course now I'm drawing a blank...sometimes things seem like a
harmless dig at a band or whatever but then a girl will comment and be
like, "Wait, should I not like that band?" So I've learned to make sure
we can have opinions without making anyone feel like they're not welcome
in some club. I think the best articles have come out of thinking about
the things that bother me and that I think about, or that my friends
and I talk about. Those are the ones where girls comment and say we've
been reading their minds, and that's important to me, because I really
need to brush up on my mind-reading skills for my developing career as a
psychic. Seriously though, I think being a teenager can be very lonely,
there is nothing like the feeling when you read something you really
relate to or listen to your salvation record or have a conversation with
a friend that is just so reassuring and faith-renewing. Of course in
the middle of the night tonight I'll wake up with a whole list of things
I've learned.
Who are some people you'd love to score interviews with for the
site but haven't been able to get quite yet?
Justin Bieber, Miley Cyrus, Tina Fey, Stevie Nicks. I can't tell you how
desperate I am to interview Bieber. I watched that
documentary for the third time the other night.
You have a lot going on in your life. When it comes to time
management, are you good at figuring out the balance yourself, or do
your parents have much say on when it's time for homework, when it's
time for family stuff, sleep, etc.?
Yeah, they check in throughout the day. But I feel like I get as much
sleep as I did before Rookie started, it's just that before,
all that time was spent procrastinating on stupid websites, and now that
time has gone to Rookie and I don't procrastinate anymore. Now
I have time for school, homework, Rookie work, time for myself
or hanging out with friends and sleep.
In terms of fashion, what is an item, currently, that you think
would be worth saving up your hard-earned money to buy? (For yourself,
not the average person.)
I love those Prada Thunderbird sunglasses from this season. Lately
though all my Etsy and Ebay searches has been for like, antique stamps
and old
Fisher Price toys? I don't know what happened.
I know it's early, but tentatively, what colleges are you
considering right now?
I think I want to take a year off before college to focus on one thing,
since balancing everything with school is really difficult. I'm also
using this as an excuse to put off looking at colleges, so I can't
answer this question!
What are you looking forward to most, and dreading most, about
young adulthood?
Looking forward to independence and dreading responsibility. Mostly,
looking forward to my very own plethora of cereal options.
What music has been on heavy rotation lately on your
turntable/iTunes/what have you?
Fleetwood Mac, Heart, Carole King, and other things on my "I am an
emotional teen girl from the '70s" playlist.
I think one of the things that sets you apart from a lot of
other teenagers (current and former) is that you're a cheerleader for
the things you love, when it's much easier, at that age, to talk about
what pisses you off. So, to change gears slightly, what, right this
moment, is pissing you off?
God, where do I start! You'll regret opening that door. I mean, I always
have tons of school angst I could talk about. I mean, a lot of things
piss me off, but I don't really bother with a lot of them. A lot of it
is just like, stupid internet writing, so I don't look at it. I'm glad I
have school angst though, for some reason it helps me function in high
school, being able to walk around scowling even though I really am
pleased with how strange everything/everyone is.
How do you think living in/near Chicago has or is shaping you as
a creative person?
Well, I've always liked being able to recognize stuff from John Hughes
movies. But I don't really feel like I'm from Chicago, I feel like I'm
from the suburbs, which I like, because there are lots of secrets. One
day I'll have to compile all the pages from my diary of drawings of
weird people or cars or houses I saw walking home from school that day.
That kind of thing is helpful as a creative person. Of course people in
New York or some art scene are going to be interesting, but they're all
pretty aware that they are. I like being surrounded by people who aren't
striving to be provocative, but every now and then one of them turns
out to be a hoarder, or one of those weird people who picks fights on
Facebook but doesn't talk at all in school.
Who or what is inspiring you right now?
I mean, I really, really want to be Stevie
Nicks at the moment. I also just read Female
Chauvinist Pigs, which was really eye-opening, and definitely
made me reevaluate a few of my own ideas on feminism and sexual
empowerment. Plus people for some reason feel compelled to email me
their own moodboards or collages or weird stuff they found in their
basement every time I write a new blog post, and I really appreciate
that.
How does it feel to be the 304th person interviewed for
Zulkey.com/WBEZ?
I can already feel myself changing!
Hey! On an unrelated note, we did a Q&A on crushes on fictional
characters over at the A.V. Club today which
you may get a kick out of. I would just like to state for the
record that I am not a furry.